An iceberg lettuce head that is solid will always sell. Just watch people buying lettuce, they always feel the compactness of the heads first and then look at the size.  Compactness first then size.  Getting a good iceberg lettuce with good head formation starts with a variety first for the specific climate it is planted [...]

The nutritional value of vegetables is easily answered by the popular media, just slam a couple of very average numbers next to a couple of crops and the consumer/reader is satisfied. It is actually not so easy to answer in a single digit. Everyone wants a single value digit because it is easy to understand [...]

Quality is one of those elusive characteristics upon which so much depends but about which is so little known. The number of definitions for quality probably equals the number of writers on the subject and the various interpretations range from those of extreme simplicity to others which are complicated and detailed. It is important to [...]